Category Archives: Google
Googlebot has Problems with WPOnlineStore
There’s a few problems Googlebot (Google’s search engine spider) has with sites using the WPOnlineStore osCommerce plugin for WordPress. These problems result in WPOnlineStore website catalogue listings ranking badly in Google SERP, or not being indexed at all.
One of these only affects a few sites, the another is common to all standard self hosted WordPress sites using the WPOnlineStore plugin for e-commerce websites. Both these problems are extremely serious, but neither is a fault or bug in the plugin. The third problem Google has with WPOnlineStore e-commerce sites is the store XML sitemap – there isn’t one!
What Results to Expect from $1000 Google Adwords
A client asked me the other day “which is better – a direct adword spend of $1000 per month with Google, or share in a collaborative campaign for a similar monthly fee, where total spend is 100 times that”. I had to ask for time to carefully consider this request and my response.
Both Options have Merit
My instinct tells me that for many businesses a direct campaign with a budget of that amount will normally be better. But a total budget of $100k /month sounds very inviting. My first response must be; investigate how the collaborative campaign funds are used relative to your business.
If the advertiser (the client) has a good idea of the key terms he wants to use for the Adword campaign, and only needs results from a small possible selection – let’s say 10 terms – 10 ads, then the money may be better used in a private campaign.
However, if he wants to cover as many options as possible, then the group scheme may be better.
Google SERP Not Showing Rich Snippets
After adding Rich Snippets Google does not show these in SERP. There are several reasons Google does not show rich snippet content in their search results. Rich snippets include Authorship Markup and Article Ratings e.g. GD Star Ratings for WordPress.
Google does not guarantee your rich snippets will be used in search results. The rich snippet program is intended to give searchers an indication they will find relevant, quality and original content on the page marked up with rich snippet content.
Rich Snippets Take Time to Include in Results Pages
Google takes some time before rich snippet content is displayed in SERP; up to around three months. Be patient. Make sure everything else is in order, and wait for results. While waiting concentrate on making sure the content of the site is suitable and fresh, and regular new articles are published.
Updating Old Blog Posts and Web Pages
The updating of old published posts and pages is a somewhat controversial topic. Some bloggers feel it is wrong to update a published article, others do it regularly. I am one of the group who updates content in posts and pages whenever I find a reason (and the time) to do so.
Updating Old Posts is Good for SERP
Google now looks for “FRESHNESS” as one of the criteria for SERP (Search Engine Results Placement), the position a page or post will get. Fresher content gets favoured over old content. A new post may initially be placed high in their results, then overtime this will drop off, eventually fading into obscurity.
Give your older posts a new life by updating them. Sometimes when I go back to older articles I find the information is out of date, fresh knowledge or developments may need changes to the content to make the information more accurate…
Articles are often posted with unnoticed errors. I don’t mean incorrect information, just the small things like spelling mistakes and grammatical errors – both of which will lose ranking to Google’s algorithm. Even the way we have written an article can often be improved after some time has passed, and we go back and check the content we thought at the time had been so great. With a fresh look at these older posts, we can often see ways to re-write parts (or all) of the content to make it more readable for our visitors.
Should I use Google Webmaster Tools?
YES, you should! Google Webmaster Tools is a suite of useful utilities to help get your website rocketing. First of all, you can submit a sitemap – or as many sitemaps as you want, confirm Google bot is able to read the file, and there are no errors in the file, e.g. to broken links or missing content. If you don’t use any of the other webmaster tools, sitemap submission is essential.
Then there are other useful tools; You can monitor for Broken Links Google has indexed (broken links will really harm your site ranking if left unattended.) You can ask Google to delete entries from the index. Webmaster Tools can tell you how Google bot crawls your site; if there are access problems for the bot or page load speed issues. You also get Google Plus1 analysis.
Markhproperty@aol.com Requests Spamming Help
This must be the most ridiculous help request I have ever received via this blog. Note the items I marked-up in bold.
I need your service for the following: I have a big problem. A whole bunch of sites have come across a massive problem. Over the past 4 days I have been uploading 10 sites per day. The sites that I loaded up 3 days ago have started to disappear from their positions. I am just cautious that I don’t want to keep uploading sites if they are not going to stick:
One example site is: Vodafone Contact Number.co.uk – this site was uploaded on the 20th November, and the URL was added to Google on the same day. On the 21st November in came straight in on Page 1 – Position 8. ( only 1 day later) Then today 24th November it has disappeared. I put it down to the Google dance (does that still happen?) It can’t be the lack of content on the site, because I have another site almost identical, which I did not add the URL to Google (could that be the problem), I just let it index naturally, and had a few backlinks added to it, and that one has stuck big time. The site is http://www.wellknownbanktelephonebanking.co.uk The same goes for this site: http://www.wellknowncouriercontactnumber.co.uk and even http://www.licencecontactnumber.co.uk has crept from page 2 slowly onto the bottom of page 1. They have seriously firmed up, with similar content to the ones that have disappeared.
I really need a plan to make these new sites stick. As it is pointless buying new urls, only to have them disappear 3 days later. I have a roll out target which is 2,000 sites all of which I would want your help on. We just need to find a way for these sites to not come on and then disappear.
We could both earn a lot of money out of this project, just need to get it 100% right from the beginning. I know your probably really busy, but if you could please spend a bit of time looking into this for me, it really will be worth your while. Its a shame you’re not in the UK, otherwise we could have met up.
Kind regards Mark
(edited, abridged, speling corrected and some changes made to mentioned names)
Even the help request shows typical characteristics of a spammer; numerous spelling mistakes, grammatical errors, and of course the motivation to ‘make money’